It isn’t unusual for prospective clients to express the view that using their own staff and in-house resources is a much more affordable option than outsourcing their sales development function. However, they often ignore the hidden costs, from recruiting, developing, and retaining talented staff, to equipping them with the right tools and maintaining an infrastructure that delivers insight, productivity, and fully exploits the market opportunity.

Our infographic below drills down into the true costs of in-house versus outsourced SDRs. It also highlights the additional benefits of using an external agency, which can drive higher ROI and often make outsourcing the most-cost effective approach.  Read more on in-house versus outsource.