Improve customer retention and loyalty
By continuing research throughout the customer lifetime you maintain a current understanding of your customers and the factors that influence their decisions.
We conduct over 250,000 market research and customer satisfaction surveys annually, including:
- Simple questionnaires
- More complex quota driven global engagements
- Ongoing NPS (Net Promoter Score) programmes
- TCF (Treating Customers Fairly) compliance calls
Elevate your customer experience
To improve your customer experience, you need to understand the experiences you’re delivering – and the only way to do this is to connect and converse with your target audience.
We conduct Voice of Customer (VoC) research that drills down into:
- Perceptions: how customers view your brand and solutions
- Interactions: the customer experience
- Expectations: what your customers expect to gain from doing business with you
Future-proof your sales and marketing strategy
Identify actionable customer insights
Through ongoing voice-based research, you can:
- Reduce churn
Understand why customers are exploring other avenues, so you can provide a better service to the next customer – and hopefully also win your old customers back.
- Extend customer lifetime value
Keep track of new customer challenges or successes, gain insight into how their goals are evolving, so you can continue supporting their success.
- Increase retention of the most profitable customers
Understand which customers offer the most potential value to your business, now and in the future. Then nurture stronger relationships with them through personal and meaningful conversations.
Want to turn your customer intelligence into competitive intelligence? Call to find out how we can help.