Infographics

How can telemarketing boost event ROI?

Events are a great way of bringing likeminded people and organisations together, providing a platform for sharing knowledge, networking opportunities and allowing the facilitator to present themselves as a leader within their industry.

Whilst events are one of the most effective ways to generate high quality leads and opportunities, they are also one of most expensive, and not just in financial terms. Getting the right people to attend is pivotal to achieving a return on that investment.

So, aside from the customary aspects of event marketing, how do you get potential attendees to actually engage with and commit to your event? How do you measure the success of your event once it’s over? That’s where telemarketing comes in, with the power of voice contact allowing you to reach invitees on a more personal level and secure high-quality outcomes.

The infographic below illustrates just some of the ways that telemarketing, targeted at the right audience, can not only increase your event turnout but, ultimately, your return on investment from the event.

As specialist event telemarketers, we’ve worked with hundreds of organisations to drive high quality, high volume attendees to a range of events. If you’d like to find out how we can support your requirements, call us on 01273 765000.

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