TTMC has delivered a successful programme of compliance and demand generation campaigns for an authorised equipment supplier representing a leading global manufacturer.

The initial engagement focused on securing customer consent in line with data governance requirements after digital channels failed to generate sufficient response. This marked the organisation’s first experience of telemarketing as a channel.

Following strong results and a positive working relationship, the programme expanded into a series of outbound demand generation campaigns designed to re-engage lapsed customers and inactive prospects across multiple product lines and services.

Read the full case study to find out how TTMC supported the client by reconnecting them with customers, generating high-quality sales opportunities and capturing detailed business intelligence to inform future planning and targeting.

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