Blog

2014 Results Reflect Strong Growth

Turnover grows by 33% in 2014, reflecting a healthy performance from both Telemarketing and Research Divisions

The Telemarketing Company is pleased to look back on a successful 2014, with strong growth in turnover across both divisions of our business. Overall growth was 33%, with 35% driven by demand generation services, and 30% through expansion of work within TTMC Research, our specialist CATI research division, and MRS Company Partner.

Results were strong across the board but with particular success in the finance sector where ongoing projects with customers such as American Express and Investec fed growth in repeat business, combined with a sharp increase in new business from customers such as Allianz Global Assistance. In addition to steady growth from established sectors, a number of new clients and projects brought significant growth in newer sectors for the company, including a major new project with one of the ‘big six’ providers within Energy & Utilities.

In 2014 we continued to build on our extensive list of accreditations, gaining ISO 9001 accreditations in May and re-accreditation to the Interviewer Quality Control Scheme for TTMC Research in October 2014. Niall Habba, Managing Director of The Telemarketing Company, commented:

“It is really pleasing to see both existing and new customers across a range of sectors benefit from our company-wide commitment to best in class voice services. We are passionate about providing the best quality of service and at every opportunity reinforce our internal quality standards with externally-recognised industry accreditations. We will continue to strengthen that commitment in 2015”.

Related articles

Step into spring with a fresh welcome campaign

Step into spring with a fresh welcome campaign

Tuesday, April 30, 2019
Find out more
Overcoming the barriers to telemarketing success

Overcoming the barriers to telemarketing success

Wednesday, April 3, 2019
Find out more
When is a lead not a lead?

When is a lead not a lead?

Monday, March 11, 2019
Find out more
Supercharge your marketing with a smart segmentation strategy

Supercharge your marketing with a smart segmentation strategy

Friday, March 1, 2019
Find out more

Our full range of telephone services

Data Services

Do you want to improve data quality, increase marketing ROI, and ensure GDPR compliance?

Data Cleansing
Data Cleansing
Expert data cleansing creates clean, accurate and compliant data that matches your target audience
Read more
Data Enrichment
Data Enrichment
Data enrichment delivers the insight needed to connect better with your target audience
Read more
Email Opt-ins: GDPR
Email Opt-ins: GDPR
Boost engagement and ROI with consent based communications
Read more

Pre Sales Research

Do you need actionable insight to inform your sales and marketing strategy?

Pre Sales Research
Pre Sales Research
Arm your sales and marketing teams with clear customer intelligence and accurate data.
Read more

Telemarketing

Want more opportunities to drive revenue?

Lead Generation
Lead Generation
High-quality lead generation at every stage of the customer journey
Read more
Call Handling
Call Handling
Professional outsourced customer service. We can provide your customers with an expert, personalised service – making every interaction count
Read more
Appointment Setting
Appointment Setting
Successful appointment setting requires meaningful human interaction with senior decision makers
Read more
Lead Management
Lead Management
Drive value by improving lead flow, quality and conversion
Read more
Event Marketing
Event Marketing
Strategic event marketing can generate higher demand and deliver greater value.
Read more
Lead Qualification / Nurture
Lead Qualification / Nurture
Move leads through the funnel more strategically with our expert lead qualification and lead nurturing services
Read more

Sales

Is your sales strategy driving the results you need?

Telesales / Inside Sales
Telesales / Inside Sales
The quality of your Inside Sales skills can be a key differentiator in a competitive market.
Read more
Account Based Marketing
Account Based Marketing
Smart account based marketing helps to increase profitability, reverse churn and increase customer lifetime value.
Read more

Post Sales Research

Is your customer intelligence keeping pace with your business goals?

Welcome Calls
Welcome Calls
An effective welcome call helps to create a foundation for a lasting relationship. Retaining customers costs less than acquiring them, so it makes sense to have a robust retention strategy in place – starting as soon as a prospect is converted.
Read more
Customer Satisfaction
Customer Satisfaction
Measure customer satisfaction and gain a more nuanced view of your customers’ experiences through phone-based surveys.
Read more
Treating Customers Fairly / Compliance
Treating Customers Fairly / Compliance
An FCA authorised and regulated business, our expert team can help you meet your TCF compliance needs with greater confidence and increased customer insight.
Read more