TTMC generates 163 appointments from 767 decision maker conversations for BDF

8 January 2020
The Business Disability Forum (BDF) is a world-leading not-for-profit membership body working towards enabling disability-smart organisations. For almost 30 years, it has helped organisations understand the needs of disabled customers and assess their products and services across a range of disabilities using a bespoke self-assessment tool. 

BDF decided to engage a specialist appointment-setting agency to carry out a targeted membership drive. They considered a number of agencies but engaged The Telemarketing Company (TTMC) due to the agency’s previous experience working with similar bodies and charities supporting those with disabilities in the workplace and community.

The decided to carry out a proof of concept to assess the telemarketing channel, with the goal of creating awareness of membership benefits and scheduling face-to-face appointments to hear more about their products and services.

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